sure it's not new, but am positive its new in many parts of the world. By posting their pictures and putting them under the spot light people will be creating a wave, a well noted one. not only this should be happening online but also in hard copies.
In lots of place, and am just assuming, it would be hard to go through this. but this is sure a good way to go. we might think that those who are using violence as a threat are there in huge numbers, but we cannot forget that the ones who are being abused and detained, have more people who are welling to put their hands together for them if they have the right means.
so i think people should be educated about the ways they can use to spread the word.