A modular logo that constantly changes, featuring many different hand-drawn type styles.
Our Concpeting phase has concluded. We took everything we learned during the Research phase and used those insights to develop our own creative ideas to address the challenge question. Check out the fresh thinking and head over to the current phase to join our collaborative efforts.
Using all the great Inspiration that was submitted, this stage was all about crafting logo concepts to meet the Challenge Brief (we had the whole top bar to play with).
People could build on Themes, specific Inspirations or other Concepts by bookmarking them and dragging them into their Concept. Alternatively they could just to browse the Concepts as they were uploaded and applaud or comment (this also added to their Collaboration DQ points).
It was important for the crowd to bear in mind our openIDEO Principles: Inclusive, Community-centered, Collaborative, Optimistic, Transparency and Always in Beta.Read more about them here